Art by Royel, now playing "Crying on the Dancefloor" by Krewella - a moment of creative expression and sonic emotion.

Hey, I’m Brittney — cultural cartographer, trend whisperer, and your guide to the undiscovered landscapes of American innovation.

Our Manifesto

We’re not just a think tank. We’re cultural archaeologists excavating the hidden narratives that pulse beneath the surface of the United States. Aliens in America is about revealing the next big thing before it becomes mainstream — we don’t follow trends, we decode them.

Our Inaugural Book Club Selections

“Get There Now” by Susanne Conrad: The Quantum Leap of Personal Transformation

Imagine a book that’s not just a read, but a portal. Susanne Conrad’s “Get There Now” is our first selection because it’s more than a personal development text — it’s a strategic blueprint for radical transformation. Conrad doesn’t just describe change; she provides a navigational system for individuals ready to quantum leap beyond their current limitations.

Key Insights:

Intentional Evolution: How to design your personal and professional trajectory with surgical precision
Breakthrough Mindset: Decoding the psychological infrastructure of high-performance individuals
Cultural Hacking: Strategies for transcending societal limitations and creating unprecedented personal narratives

“Little Black Stretchy Pants”: Lululemon’s Origin Story - More Than Just Athleisure

We’re diving deep into the origin story of Lululemon — a brand that didn’t just create clothing, but engineered a cultural movement.

Alchemy of Authenticity

Lululemon isn’t just about yoga pants. It’s a masterclass in brand anthropology. Chip Wilson didn’t just create a clothing line; he crafted a lifestyle philosophy disguised as athletic wear. Those little black stretchy pants? They’re a sociological artifact of wellness culture.

The Secret Sauce:

Community as Currency: Transforming retail into a belonging experience
Aspirational Design: Creating products that aren’t just worn, but embodied
Cultural Positioning: Turning athletic wear into a statement of personal potential

Behind the Seams

What makes Lululemon addictive isn’t just the fabric — it’s the narrative. Wilson understood that people don’t buy products; they buy transformed versions of themselves. Each pair of pants is a promise: of flexibility, of potential, of a lifestyle that transcends mere exercise.

Why These Books?

At Aliens in America, we don’t just read books. We decode cultural DNA. These selections are more than texts — they’re strategic maps to understanding innovation, personal transformation, and the subtle art of creating movements.

Welcome to our tribe. We’re just getting started.

— Brittney
Founding Contributor, Aliens in America

Aliens in America Book Club: Uncharted Cultural Territories